Sales reps that are properly trained in how to sell the value of commercial fleet fueling will enjoy greater success and bring more bottom-line profit to the company. That is why they need to participate in PowerUp Fleet's Sales Training program. Even seasoned sales reps benefit from this advanced training program.
We cover these topics:
What is your true value, and how do you present it to businesses?
Keeping your value proposition in focus is one of the keys to minimizing discussions about price.
The minute you start discussing price, you've become nothing more than a commodity. Our training program helps you avoid price through a proven sales technique that redirects the focus onto more important concerns the fleet has forgotten about. It's all in how you approach the conversation, and our goal is to make sure you are approaching your targets in the most convincing manner possible
Business fleets are struggling with fuel management and don't even realize it!
Understanding their many challenges is the key to being able to convince them why they need to work with you. Every fleet is different, but they all have one thing in common; they need to keep their vehicles fueled in order to stay in business. Our session will help you better understand all of the different things that happen during and after the fueling process, and how those events impact the fleet's business, both operationally and from a financial perspective. With this foundation, you will be able to better engage prospects and help expose their hidden issues.
Your competition isn't who you think it is!
Universal card programs like Wright Express, Comdata, and even oil company cards are penetrating your market and quietly taking away your potential customers. Why are they having success? More importantly, how can you knock them out as competition?
Of course they sound good on paper with cards that work on every street corner that sells fuel. But are they really as good as they make themselves sound? We will delve into what they offer, why fleets are attracted to them, but more importantly, why your product is a better solution for fleets that truly want to keep a tight control over their fuel consumption.
Refining Your Sales Skills!
Our training workshop will focus on many valuable skills needed to be a successful commercial fleet fueling salesperson, including:
- Telephone Sales - We will work to refine how you deliver your sales message and value proposition over the phone. (Guide To Selling Commercial Fleet Fueling Over The Phone included)
- Handling Objections - We heard them all, and we teach you how to counter them. (Guide to Handling Objections included)
- Setting Realistic Goals - One of the most important aspects of a successful salesperson is to set goals that are meaningful. We will show you how to set goals that actually help you. (Goal Setting White Paper & Worksheet included)
- Taking Stock of Your Assets - Most salespeople don't realize all of the tools they have at their disposal. We will help expose the many things in your product that are valuable to fleets. (Self Assessment Workbook included)